My Story

                                   

                                                      "Believe in yourself,and things will follow"

                                                                            The Begining....

My name is Garima, a professional Textile designer .I am from Delhi.India..I came out from a fairly good college and I started working as a designer in manufacturing factories.I learned a lot but I never enjoyed my work.

                                                                             The struggle...

I always dreamt of having something of my own,like a creative shop.

A year after my marriage, in 2008,my husband helped me reach my dreams.He showed me the way ,my path was not so easy.I opened a studio at my dad's house and started making cushions and bedspreads and sold and marketed my product going from shop to shop in my city.It was not easy,everyday was a struggle,costings, fabrics ,artisans, marketing,accounts( I still struggle with that part even now:)) and most importantly lots of patience.

I guess among all this the easiest was designing which came very naturally to me.

                                                                              Etsy....

Through a lot of web search ,in oct 2009,I found ,ETSY, a craft selling site,and then I thought,I can create some magic here.But as I said it was not easy here too .I started with very less items as I was not sure how the International market will respond to my products.I hardly got any sales in the beginning,it was sad, but I knew in my heart It will surely work for me one day.  

                                                                               2010....

In 2010,my first child,baby girl,Hridya, was born. It use to be tough being pregnant and going to work,sometimes I use to feel maybe this is the end and I must shut down my work as it was taking all my energy and no penny.My dear husband who kept supporting me ,also became weak, sometimes pondered on the thought of shutting down my work and getting back to a 9 to 6 job. Now from two we became three,spendings became double ,things got a lot difficult.But knowing and seeing all this I still continued my work,started manufacturing,freelance designing and lot of small time just to sustain my studio.

                                                                              2012....

In 2012 I shifted from my dad's studio and took a rented one ,near my house ,so I can take care of my family,as well as my office.From no sales to 3 to 4 sales started coming from etsy and I was still managing with my odd jobs,but my heart was in my shop that I created on etsy.

I just had too many distractions that I could not give my time and creativity . But I got wiser and learnt alot( I am still learning though :p)I started listing new items more often and things started picking up.Though I was still depending more on my domestic sales .

                                                                               2013...

In 2013 my second baby was born,baby boy,Ridhaan.But during this pregnancy ,I was whole lot more confident ,active ,And I was driving to my office everyday till he was born.I had so much strength that I could even drive to the hospital on the delivery day ..:).I remember getting a custom order on this day:).

                                                                               Now....

 From then to now things are changing,and I look forward to a sale,everyday.But sometimes luck struck and sometimes not.:)

My creativity has improved ,I have a small setup ,where I make my designer pillows and bedspread quilts and hope to expand my product range soon.

I take care of my family,both my kids,and my work and now pay my own bills:).

                                                                             Its not the end....

Before I end my story,I want to say,although I have struggled,And it has been tough to create, buy,cost,manufacture and market own product,but,I can proudly say I have managed it.When I look back I am proud of myself and I really hope my family one day will be proud of me.I look forward to my journey ahead with lots of excitement and full of new ideas.                                            

You can also get in touch with me on-

https://www.facebook.com/tatvakala

https://twitter.com/Tatvakala

https://instagram.com/tatvakala/